Integrating Indian Knowledge Systems and Artificial Intelligence for Sustainable Heritage Tourism Development in Pune City

Abstract

Technological innovation and traditional knowledge frameworks are increasingly recognized as complementary approaches in sustainable heritage tourism development. This study explores the integration of Artificial Intelligence (AI) and Indian Knowledge Systems (IKS) as a multidimensional framework for improving visitor engagement, accessibility, authenticity, and sustainability. Using an exploratory qualitative research design, the study synthesizes interdisciplinary literature from tourism studies, technology research, cultural heritage scholarship, and indigenous knowledge research. Findings indicate that AI enhances interpretation, accessibility, and personalization, while IKS contributes cultural depth, ethical grounding, and sustainability orientation. The analysis suggests that heritage tourism strategies are most effective when technological tools are guided by culturally rooted knowledge systems. The study proposes an integrated conceptual approach that combines digital innovation with traditional knowledge to support inclusive, authentic, and sustainable heritage tourism development.